Marketing Events Manager - Digital & Physical (M/F/D) - VMRay

Marketing Events Manager - Digital & Physical (M/F/D)

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Why VMRay

As Marketing Events Manager (M/F/D), you make sure that digital and physical events are well prepared, executed and wrapped up. Physical and digital events such as trade fairs & webinars are the main touchpoints with customers and prospects to drive pipeline. Consequently, not only the planning and execution of these events is a primary focus for you, but also the pre and post-event grooming of the attendee lists. You have a strong relationship with all members of the marketing team and a good command of CRM tools. While you report to the VP of Marketing, your primary contacts within the organization are the regional marketing managers.

Your Responsibilities
  • You own & drive the global event calendar, focusing on planning and execution of events including 

    • coordinating of timelines for speakers 

    • the negotiation of sponsorship packages 

    • managing logistics and event venues for physical events

    • uploading of materials for timely preparation of digital events

  • You groom the event participants list of invitees, attendees and those who signed up, but did not attend and ensure they are up to date in our CRM/Marketing Automation Platform (Salesforce / Pardot) 

  • You develop, own and control budget 

  • You manage any suppliers that are needed for event execution

Our Requirements
  • You bring Hands-on experience in event management & CRM/Marketing Automation Platforms with you

  • You are familiar with MQLs and SQLs, dynamic lists, understand ROI, conversion rates in Salesforce and Pardot

  • You are able to work independently and demonstrate strong initiative and ownership for all marketing concerns around external events

  • You have ambitions regarding learning more about CRM tools & process efficiencies

  • You take pride in driving pipeline, ROI and having accurate & good quality data in our CRM

  • You are interested in the Cyber security space 

  • You are a team player

  • You can make fact-based decisions

  • You have an excellent written and spoken command of the English, German language

  • You are willing to travel up to 25%

Location

The position is based on home office in one of the EMEA time zones and comes with a commitment to liaise with people from different time zones.

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